Terms
Terms of Service
Please read these Terms of Service carefully before creating an account or using the Treffix platform. By creating an account, you agree to be bound by these terms.
1. Introduction & Acceptance
Treffix is a performance-based creator marketing platform operated by Lucyd B.V., a Dutch limited liability company (the "Operator", "Treffix", "we", "us"). These Terms of Service ("Terms") govern your access to and use of the Treffix platform, website, app, APIs, and any related services (collectively, the "Platform").
By creating an account, clicking "I agree", or otherwise using the Platform, you agree to be bound by these Terms and confirm that you have read our Privacy Policy.
These Terms apply together with the campaign brief and campaign order of each campaign and with the agreements you accept in the Platform, such as the Creator terms for paid work and the self-billing agreement. The amounts, rates, VAT lane, and licence recorded for a campaign or submission apply to that campaign or submission. For everything else, these Terms prevail.
2. Platform Description
Treffix connects brands ("Brands") with content creators ("Creators"). Through the Platform:
- Brands publish campaigns with a view goal, a reward, and a budget
- Creators post videos or stories on TikTok or Instagram and submit them to a campaign
- Treffix reads view counts from TikTok and Instagram and checks them
- Brands review submitted posts, and rewards for approved posts are paid through Stripe Connect
The Creator supplies the sponsored-marketing service directly to the Brand. The Brand is the customer of that service and owes the Creator the earned compensation plus any VAT applicable to the Creator's service. Treffix acts as a disclosed intermediary and separately supplies intermediation and Platform services to the Brand and the Creator.
Treffix administers the campaign order, verifies performance, calculates the amounts due, and instructs Stripe to process and route the payment. Stripe is a payment processor; its technical configuration does not change the supplier, customer, or intermediary roles recorded in these Terms and the frozen campaign and submission records.
3. Accounts & Eligibility
3.1 Creator Accounts
To register as a Creator, you must:
- Be at least 18 years old
- Own and control each TikTok or Instagram account you connect to Treffix
- Not use purchased, borrowed, managed, or fake TikTok or Instagram accounts
- Maintain only one Treffix account per TikTok or Instagram account
- Have the legal right to produce and submit the content required by campaigns
- For paid work, be based in the Netherlands and declare the VAT treatment that genuinely applies to you. Creators without a KVK registration may participate if they meet the conditions in Section 3.4
- Complete Stripe Connect onboarding with accurate information, including the identity, bank-account, and tax-information checks Stripe requires
- Before your first paid submission, choose your VAT situation, complete the tax-identity step, and accept the Creator terms for paid work and the self-billing agreement. You may browse campaigns before then, but you may not submit paid work
- Keep your VAT choice, any KVK registration, and the information you supplied through Stripe accurate and current
3.2 Brand Accounts
To register as a Brand, you must:
- Be a legally registered business, and be authorised to bind it
- Provide accurate company details. Treffix may check them, for example against the KVK register
- Have a valid payment method on file before a campaign goes live
- Provide accurate, lawful, and achievable campaign briefs, budgets, and requirements
- Have the legal right to run the campaigns you create on the Platform
3.3 Account Responsibility
You are responsible for keeping your login details confidential and for all activity under your account. Tell Treffix at legal@treffix.com straight away if you suspect someone else is using your account.
Treffix decides whether to admit an account and may refuse or limit an account without giving reasons.
3.4 Creator Tax Status
You may use the Dutch small-business registration threshold only if your total relevant business turnover in the calendar year, including turnover outside Treffix, is no more than €2,200, you are not required to register with KVK, and you are not registered with KVK or for VAT. Earning less than €2,200 does not by itself remove a KVK registration obligation. This is a VAT exemption, not an income-tax exemption or an exemption from creator reporting. Update your tax status before you submit work that would make you ineligible.
Treffix may block a submission whose maximum reward would take your committed total for the calendar year above €2,200. You then need to register with KVK and choose 21% VAT or the KOR before you can submit again.
Where a KVK check is required, Treffix checks the eight-digit number, an active registration, the legal form "Eenmanszaak", and the register name and address. This check does not establish that the person using the account owns or represents that business. The supplier and tax information must belong to the person or business using the connected account.
The tax-identity step also applies to Creators without KVK and does not start only after €2,200 of turnover. Treffix processes a BSN only for DAC7 identification, verification, reporting, correction, and audit duties, through its separately secured tax-identity vault.
4. Social Platform Authorization
4.1 TikTok
By connecting your TikTok account, you authorise Treffix to access, through the TikTok API on your behalf, your profile information (display name, username, and TikTok open_id) and the view counts of the TikTok videos you submit to a campaign. Treffix uses this only to check your posts and calculate rewards, and stores your TikTok access and refresh tokens so view counts can be updated automatically.
You can revoke access at any time in TikTok's "Manage app permissions" settings. Revoking access stops view tracking and may mean that open submissions earn nothing.
Treffix is not affiliated with, endorsed by, or sponsored by TikTok or ByteDance Ltd.
4.2 Instagram
By connecting your Instagram account, you authorise Treffix to access, through the Instagram API on your behalf:
- Your profile information: user ID and username
- For Reels you submit: views, likes, comments, and shares
- For Stories you submit: the number of unique accounts that saw the story (reach), as reported by Instagram, and a copy of the story so the Brand and Treffix can review it after it expires
Treffix uses this only to check your posts and calculate rewards, and stores your Instagram access token so view counts can be updated automatically.
You can disconnect your Instagram account at any time in the Platform or in Instagram's settings. Disconnecting stops view tracking and may mean that open submissions earn nothing.
Treffix is not affiliated with, endorsed by, or sponsored by Meta Platforms, Inc.
4.3 Your Posts on Social Platforms
TikTok and Instagram decide what data they provide. If a post is deleted, made private, changed, or can no longer be read, or a platform stops providing data, Treffix may not be able to count its views and the post may earn nothing. Keep a submitted post public and unchanged until it has been approved.
See our Privacy Policy for how this data is stored and protected.
5. Campaigns, Review & Payout
5.1 Brand Obligations
Treffix does not require Brands to deposit campaign funds upfront. At each launch, the Brand records a separate campaign order confirming the maximum payment obligation, the representative's authority, and authorisation for future off-session charges. The Brand must keep a valid payment method with enough available spending capacity from launch onward.
Before a campaign goes live or resumes, Treffix may check the saved payment method with the card issuer, for example with a small temporary authorisation that is cancelled straight away. If the check fails, the campaign does not go live. A card limit or failed payment does not limit or cancel a payment obligation already incurred.
5.2 How Rewards Work
Each campaign shows a view goal, a reward for reaching it, any extra amount per view above the goal, and a maximum per post. Amounts shown exclude VAT.
- Views count during the earning window shown in the campaign, starting when the post was published. Views after the window ends do not count
- For an Instagram Story, Treffix counts the unique accounts that saw it (reach), as reported by Instagram
- A post that has not reached the goal when its window ends earns nothing
- When a post reaches the goal, its reward is counted against the campaign budget. Once the budget is used up, Treffix may close the campaign, and a post that qualifies after that may earn nothing
- During the earning window, the Brand may ask the Creator to change the post
5.3 Review & Approval
After the earning window ends, the Brand has 3 days to approve the post or open an appeal (Section 9). If the Brand does neither, the post counts as approved.
Treffix may hold a post that is under a fraud check, an appeal, or a payment problem until that is resolved.
5.4 Payment & Payout
When a post is approved, Stripe charges the Brand's saved payment method for the Creator reward, any Creator VAT, and the Brand fee plus VAT, and routes the Creator's amount to the Creator's connected Stripe account. The Creator's VAT lane is recorded with each submission: the Brand pays 21% VAT on the reward when the Creator is in the 21% VAT lane, and no VAT on the reward when a valid KOR or registration-threshold exemption applies.
Treffix then asks Stripe to pay the Creator's amount out to their bank straight away (an instant payout). Whether this works depends on Stripe and the Creator's bank. If it does not, Stripe's normal payout schedule applies, which can take about 7 days or longer. Treffix does not control or guarantee when money reaches a bank account.
5.5 Payout Finality
Once a post is approved and paid, the transaction is final, subject to Section 9, mandatory law, and card-network rules. A Brand keeps rights that cannot legally be excluded, such as disputing a card payment with its issuer. A chargeback does not cancel a validly incurred campaign obligation, and an unfounded chargeback may breach these Terms. Treffix may give Stripe or the card issuer evidence of the campaign order, authorisation, performance, approval, and communications.
6. View Data & Fraud
6.1 View Data
View counts used for rewards come only from the TikTok and Instagram APIs. Self-reported or manually entered counts are not accepted. Treffix updates view counts regularly during the earning window and uses the counts it has recorded.
6.2 Fraud Checks
Treffix may use automated and manual checks to find fake, bought, or manipulated views. Treffix may exclude such views, pause a submission while it checks, or reject it.
6.3 No View Manipulation
Creators may not use any service, tool, or method to artificially inflate views on submitted posts, including bought views, bots, view-exchange networks, VPN-based view farming, and paid or incentivised viewing.
Breaking this rule may lead to:
- Disqualification from the campaign
- Termination of your Treffix account
- Loss of any earned or pending amounts
- Claims for damage caused to Brands or Treffix
7. Content & Submission Rules
7.1 Ownership
Creators keep the copyright in the content they make and submit. Treffix does not claim ownership of Creator content.
7.2 Licence to Treffix
By submitting a post, you grant Treffix a non-exclusive, royalty-free, worldwide licence to store, display, and reproduce it within the Platform for review, performance display, disputes, and the records Treffix must keep, for as long as needed for those purposes.
7.3 Licence to Brands
By submitting a post to a campaign, you grant the Brand a licence to use it as set out in the campaign brief. The scope, duration, and permitted uses are those stated in the brief.
7.4 Prohibited Content
You may not submit content that:
- Is illegal or promotes illegal activity
- Contains hate speech, discrimination, or dehumanising language
- Contains graphic violence, adult content, or sexually explicit material
- Infringes third-party intellectual property rights
- Makes false or misleading claims about products or services
- Breaks TikTok's or Instagram's community guidelines or terms
- Contains spam, malware, or deceptive links
Prohibited content may lead to disqualification from the campaign and termination of your account.
7.5 Advertising Disclosure
Campaign content is advertising. You must clearly mark every post you submit as advertising, for example with #ad or the platform's paid partnership label, as Dutch advertising rules require (Reclamecode Social Media & Influencer Marketing). You are responsible for this disclosure. A submission without clear disclosure may be rejected.
8. Payments & Fees
8.1 Fees & VAT
The Brand fee is 17% of the Creator reward, excluding VAT, plus 21% VAT on that fee. Treffix charges Creators no fee.
The rates that apply are shown before a campaign launches and recorded with each submission. A later change does not alter work already submitted. Where a Creator fee was recorded for a submission, that fee plus 21% VAT is deducted from the Creator's amount for that submission.
The Brand pays the Creator reward, the Creator VAT required by the Creator's recorded VAT lane, and the Brand fee plus VAT. The Creator receives the Creator reward plus any Creator VAT.
8.2 Payment Processing
Card payments are processed by Stripe, Inc. and Stripe Payments Europe, Limited ("Stripe") using Stripe Connect destination charges: Stripe processes the payment and routes the Creator's amount to the Creator's connected Stripe account. Treffix does not provide a wallet, stored-value balance, escrow account, or free-form money transfers, and a campaign budget is only a contractual cap. Stripe's configuration does not change the supplier, customer, intermediary, invoicing, or tax roles in these Terms. By using payment features, you agree to the applicable Stripe agreements and the Stripe Privacy Policy. Treffix does not store full card numbers or CVC codes.
8.3 Self-billing & Corrections
The Brand, as customer of the Creator service, authorises self-billing. As the Brand's technical intermediary, Treffix may generate and make available a self-billed Creator-to-Brand invoice or settlement document on the Brand's behalf, marked as issued by the customer. The Creator remains the supplier and must check the document and report an error promptly. Treffix issues separate documents for its own fees.
Finalised documents are not overwritten. A correction is made with a linked credit note and, where needed, a corrected replacement document.
8.4 Authorisation & Failed Payments
When registering a card and launching a campaign, the Brand expressly authorises future off-session charges. The campaign order states how amounts are determined and the overall maximum. After a failed payment, Treffix may pause all of the Brand's campaigns, stop new submissions, contact the Brand, and take reasonable collection measures. Obligations already incurred remain due, together with statutory commercial interest and reasonable extrajudicial collection costs to the extent the law allows.
8.5 Taxes
The Creator is responsible for truthful, current declarations and for their own income-tax, VAT-return, and registration obligations. The Brand is responsible for its own reporting and any VAT recovery. Treffix is responsible for VAT on its own fees and its own reporting duties, including DAC7. The DAC7 exclusion for fewer than 30 transactions and no more than €2,000 applies to sales of goods and does not apply to personal services such as Creator work, so Treffix may report Creator and transaction information regardless of the amount earned.
9. Appeals & Disputes
9.1 Brand Appeals
During its 3-day review, a Brand that believes a post does not meet the brief or these Terms may open an appeal and give its reasons. The Brand, the Creator, and Treffix then discuss it in a shared chat in the Platform. While an appeal is open, the post is not approved automatically and no money moves. Treffix decides whether the post is approved or rejected.
9.2 Questions About a Decision
If you believe a Treffix decision is wrong, email legal@treffix.com with your reasons within 14 days. Treffix may look at it again.
9.3 Nature of Treffix Decisions
Treffix assesses disputes using the recorded campaign order, brief, performance data, approvals, and communications. Its decision is final within the Platform. This process is not arbitration and does not remove anyone's access to the court that has jurisdiction under Section 15, or other rights that cannot legally be excluded.
10. Prohibited Conduct
You agree not to:
- Create multiple Treffix accounts or false identities
- Buy, sell, transfer, or share Treffix accounts
- Use bots, automation, or scripts to interact with the Platform
- Artificially inflate view counts, engagement, or performance metrics
- Submit content on behalf of another person without their explicit consent
- Attempt to manipulate, circumvent, or exploit the payout system
- Reverse engineer, decompile, or disassemble any part of the Platform
- Interfere with or disrupt the Platform's fraud checks
- Scrape, harvest, or collect data from the Platform without authorisation
- Use the Platform for money laundering, fraud, or any illegal financial activity
- Impersonate Treffix, other users, or any third party
- Transmit viruses, malware, or other harmful code
11. Intellectual Property
The Treffix name, logo, interface, design, code, and algorithms, and all related trademarks, belong to Lucyd B.V. No licence to them is granted except as stated in these Terms.
Creator content remains the intellectual property of the Creator. Campaign briefs, brand assets, and brand-provided materials remain the intellectual property of the Brand.
12. Disclaimers & Limitation of Liability
12.1 Platform "As Is"
THE PLATFORM IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, OR UNINTERRUPTED ACCESS. TREFFIX DOES NOT GUARANTEE THAT THE PLATFORM WILL BE ERROR-FREE, SECURE, OR CONTINUOUSLY AVAILABLE.
12.2 No Earnings Guarantee
Treffix does not guarantee any earnings, campaigns, or results. Creator earnings depend on how posts perform and on review decisions. Figures shown on the Platform are illustrative.
12.3 Third-Party Services
Treffix is not liable for inaccurate, late, or missing view data, payment or payout delays, or refused payouts caused by TikTok, Instagram, Stripe, banks, hosting providers, or any other third party, or for decisions those parties take about your account or posts.
12.4 Liability Cap
TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, TREFFIX'S TOTAL LIABILITY TO YOU FOR ANY CLAIMS ARISING OUT OF OR RELATED TO THESE TERMS OR THE PLATFORM SHALL NOT EXCEED THE GREATER OF (A) THE AMOUNTS PAID BY YOU TO TREFFIX IN THE THREE (3) MONTHS PRECEDING THE CLAIM, OR (B) €50.
12.5 Exclusion of Consequential Damages
IN NO EVENT SHALL TREFFIX BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING LOSS OF PROFITS, LOSS OF DATA, LOSS OF GOODWILL, OR BUSINESS INTERRUPTION, EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
12.6 Limits of These Limits
Sections 12.4 and 12.5 do not apply to damage caused by intent or deliberate recklessness of Treffix's management, or to liability that cannot be limited by law.
13. Indemnification
You agree to indemnify and hold harmless Treffix, its officers, directors, employees, and agents from any claims, liabilities, damages, losses, and expenses (including reasonable legal fees) arising from: (a) your use of the Platform; (b) your breach of these Terms; (c) your violation of any third-party rights, including intellectual property or privacy rights; (d) any content you submit; or (e) your violation of any applicable law.
14. Termination
14.1 Termination by Treffix
Treffix may suspend or terminate your account at any time, with or without notice, for a breach of these Terms, including fraud, view manipulation, or repeated prohibited conduct, or where the law, a payment provider, or a social platform requires it.
14.2 Effect on Creators
When a Creator account is terminated, open submissions end. Rewards for posts that reached their goal before termination are still paid after the normal review, unless fraud or a breach of these Terms is found.
14.3 Effect on Brands
When a Brand account is terminated, its active campaigns are paused and no new submissions are accepted. Rewards already owed to Creators for qualifying posts are settled after the normal review, and Treffix charges the Brand's payment method for them.
14.4 Closing Your Account
You can delete your account in your account settings or by emailing legal@treffix.com. Deleting your account does not cancel obligations for active campaigns or outstanding payments. Treffix keeps the records it must keep by law.
15. Governing Law & Jurisdiction
These Terms are governed by the laws of the Netherlands and applicable European Union law, without regard to conflict-of-law principles. Disputes that cannot be resolved through Treffix's internal process shall be submitted to the exclusive jurisdiction of the competent courts of Amsterdam, the Netherlands.
If you are a consumer in the EU, you may also be entitled to bring proceedings in the courts of the EU member state where you habitually reside.
16. Changes to These Terms
Treffix may change these Terms. We will tell registered users about material changes by email or in the Platform before they take effect. A change does not alter submissions already made or the maximum of a campaign already launched. Treffix may ask you to accept a new version before you launch a new campaign or make a new paid submission. If you do not agree, you can stop using the Platform and delete your account.
17. Miscellaneous
- Entire Agreement: These Terms, together with the agreements named in Section 1, the Privacy Policy, and the Imprint, form the entire agreement between you and Treffix about the Platform.
- Language: If the Dutch and English versions of these Terms differ, the Dutch version prevails.
- Severability: If any provision of these Terms is unenforceable, the remaining provisions stay in full force.
- Waiver: Treffix's failure to enforce a provision is not a waiver of its right to do so later.
- Assignment: You may not assign or transfer your rights under these Terms without Treffix's prior written consent. Treffix may assign these Terms freely.
- Force Majeure: Treffix is not liable for failing to perform obligations because of circumstances beyond its reasonable control.
18. Contact
Questions about these Terms may be directed to:
- Legal inquiries: legal@treffix.com
- Privacy-specific requests: privacy@treffix.com
- Company details: see the imprint